Press Releases

Press release 10th July 2024
Get ready for an exciting weekend this September with the SUP English Riviera Championships, known as SUPERCHAMPS! We’re kicking off a journey to bring International SUP events to the UK.  
 
SuperChamps: Coming to Torbay this September! 
By Brendon Prince 
It is with great excitement that I introduce "SUPERCHAMPS," a groundbreaking event that promises to redefine the sport of Stand Up Paddle Boarding (SUP) in Great Britain and Northern Ireland. This isn't just another competition—it's a mission-driven initiative designed to promote health, happiness, safety, and the vibrant community of Torbay, the English Riviera. Let me take you through the Who, What, Where, When, and Why of this remarkable new event. 
Who 
SUPERCHAMPS is an inclusive event open to everyone, from elite athletes to first-time competitors. This championship invites participants of all ages and skill levels to engage in the thrill of competitive paddling. We are creating a community where everyone feels welcome and encouraged to participate, regardless of their experience. 
What 
SUPERCHAMPS will feature a packed schedule of thrilling SUP events, from fun races for newcomers to competitive sprints and distance races for seasoned paddlers. There will even be a SUP water polo competition! Events feature multiple races over the three days, including fun formats like 'one design' and 25m sprints for newcomers, adaptive, junior races as well as standard race formats such as 150m straight line sprints, 3km technical races, and a 14km distance race. The SUP water polo competition is a fabulous spectator event and will be happening all day on Saturday. 
Where 
The stunning location of Torbay, the English Riviera, will serve as the backdrop for SUPERCHAMPS. Known for its beautiful coastline and rich maritime history, Torbay offers the perfect environment for an international SUP competition. Our 10-year plan ensures that Torbay will host this event for the first five years, allowing us to build strong commercial partnerships and promote the region as a top SUP destination. After this the SUPERCHAMPS may tour the UK, visiting our best coastal environments for SUP racing.
When 
From Friday 27th to Sunday 29th September 2024, the inaugural SUPERCHAMPS event will take place, kicking off our decade-long vision for SUP development in the region. This annual event has exciting additions planned each year, such as the bid for the World SUP Grand Prix in Year 3 and the World SUP Championships in Year 5. The dates for each year's event will be carefully chosen to maximize participation and community engagement. 
Why 
The mission of SUPERCHAMPS is threefold: 
  1. Promote the Sport of Stand Up Paddle Boarding: By bringing the world's best competition to GB & NI waters, we aim to increase participation in competitive paddling, which will benefit the health and happiness of all involved.
  2. Promote UK & Torbay: Through our 10-year plan, we intend to highlight Torbay, the English Riviera, as a premier SUP destination. By maintaining the event in the same location for the first five years, we can engage commercial partners for the greater good of the sport and competition.
  3. Promote Water Safety and Drowning Prevention: We are committed to modeling safe practices when in, on, or around water. We will support the charity Above Water to teach school-age children about water safety and promote 'blue space' activities, enhancing public awareness and safety.
 
I am delighted we have been able to partner with PaddleUK, the governing body for SUP in England, to help achieve our mission Together, we are committed to making SUPERCHAMPS a weekend of SUP racing on par with any championships held anywhere in the world! 
 
Help Make the SUPERCHAMPS Glide in 2024! 
This is more than just a competition—it's a chance to showcase Stand Up Paddle boarding as an inclusive, sustainable growing sport. By sponsoring or partnering with SUPERCHAMPS, your business can play a vital role in the success of this event. 
Benefits of Sponsorship: 
  • Community Impact: Support a vibrant event that boosts local tourism and community spirit.
  • Brand Exposure: Gain visibility for your brand among participants, spectators, and media coverage.
  • Corporate Social Responsibility: Show your commitment to community and sports development with imaginative CSR initiatives.
Join Us! 
Whether you’re an individual, an organization, or a business, your support can make a huge difference. Let’s work together to create an unforgettable event and pave the way for future world-class SUP competitions in the UK. 
Interested? Get in touch to explore volunteering, sponsorship and partnership opportunities. Together, we can make SUPERCHAMPS a shining success! 
 Pre-event Media Coverage

 

 

 

 

 

  • Western Morning News – Circulation (5,863) See clippings attached 

 

 

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